The New Glam

Iconic Bags

Iconic Bags

Iconic Bags

Iconic Bags

This season’s new bags are centre stage:

This season’s new bags are centre stage:

This season’s new bags are centre stage:

This season’s new bags are centre stage:

extraordinarily unique and iconic, they represent the fusion of limitless creativity that toys with versatile lines and vibrant colours.

The New Glam is an invitation to express your personality, with fine looks and accessories that convey your style and your uniqueness. New creative forms define the spirit of the new Liu Jo campaign, inspiring a mix and match that never fails to surprise.

The new Liu Jo campaign celebrates the contemporary spirit, transporting us to a world of absolute freedom, where our voices and personalities can ring out. The New Glam is an attitude, a desire, an inspiration that drives us to flaunt our uniqueness. It’s a promise of style that should be embraced with verve and enthusiasm, every day.

The looks merge tailoring expertise, sophisticated colourways and stylistic evolution. The creative concept enhances the versatility of Liu Jo’s style: in a world filled with limits and contradictions, we choose to express our individuality, always. The result is illuminating, irreverent and bold. The vibe is totally New Glam.